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A Fun Way to Connect with Your Senior Care Clients: Super Bowl Commercials

conversation-starter-superbowl

The Super Bowl is coming up this Sunday! This isn’t just a football game, it’s a cultural event filled with memories! For caregivers, it can be a fun and easy way to connect with seniors, even if they aren’t avid football fans.

This week’s caregiver tip: Use the Super Bowl as a conversation starter and connection opportunity!

Here are some simple questions you can ask seniors:

  • “Do you remember your favorite Super Bowl commercial?”
  • “Which one made you laugh the most over the years?”
  • “Did you ever watch the Super Bowl as a family tradition?”
  • “Which team were you rooting for?”

Even seniors who aren’t sports fans often enjoy discussing commercials, especially iconic ones that aired over the years.

Here are a few commercials that seniors might remember:

  • 1984 – Apple (1984)
  • Hey Kid, Catch – Coca-Cola (1979/1980)
  • Whassup?! – Budweiser (1999/2000)
  • The Force – Volkswagen (2011)
  • Puppy Love – Budweiser (2014)
  • PuppyMonkeyBaby – Mountain Dew Kickstart (2016)

When talking with seniors, especially those with hearing loss or dementia, consider:

  • Speak clearly and face them
  • Use familiar vocabulary
  • Keep a consistent routine
  • Give time to respond
  • Observe body language

For seniors with hearing challenges:

  • Gain attention before speaking (gentle touch on hand/shoulder)
  • Reduce background noise
  • Rephrase instead of repeating

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